Idea Napkin No. 2

The Feedback Memo: I say this in the most humble way, I received more compliments than constructive criticism for my 'Idea Napkin No. 1' post. Due to this, I did not change anything. I reread my first post and the comments, and could not find anything else I would like to incorporate. So, I just reposted my 'Idea Napkin No. 1' post. I thank you all for the kind words!


1. ME: My name is Cayman Martinez-Saare. I am an Ecuadorian/American student at the University of Florida in pursuit of health, wealth, love and happiness. The skills and experiences I have acquired throughout my lifetime range from replacing valve cover gaskets on a BMW 6 series to multivariate optimization calculus. The acquisition process of these skills all have one thing in common, hard work. One thing I have taken away from my broad spectrum of experiences is, this may be cliche but, you have to work smarter not harder. My aspiration for my business concept is for it to expand to the point where we can accept business from the general population of Gainesville and not just students.

2. What am I offering to customers? The main benefit a customer will gain from the service my business will provide is time. Time is the most scarce resource that we have and those who realize this will be prone to using the app.

3. Who am I offering it to? My targeted demographic is the student body of UF. Students who are in a time crunch due to strict deadlines and the forthcoming of big exams will be encouraged to place a bid to benefit a bunch. The one thing that all of our clientele will have in common, is the scarcity and appreciation of their time.

4. Why do they care? My client base will care because my service allows them to break out of their time constriction that is inevitable in the life of a young professional. Again, my client demographic is primarily the student body of UF. We all know as students that one of the main things higher education teaches us is time management. The service that my business concept provides will aid in the time management honing process.

5. What are your core competencies? Bids to benefits is set apart from everyone else by being one click away to have your apartment cleaned, a tutor provided, or a personal trainer to meet you at Ben Hill Griffin Stadium. Not only does our app connect the consumer to the service provider but the app gives the customer the opportunity to negotiate. Hence the name "Bids to Benefit".

  In my opinion, these elements are in sync with one another. The atmosphere for this concept to spawn is perfect. As explained above, this app is targeted for young professionals that do not have the time or simply do not know how to take care of the everyday chores or tasks that are necessary to live an adequate lifestyle. The student population at UF is exactly that. The most desirable characteristic of this service is that it will open a time block in someone's schedule that may have not been there before, due to having to take care of the task or chore themselves.